iOS 6 Passbook – With the release of iOS 6 comes Passbook, and those of us in retail can start to see how pre-cursor to a mobile wallet really works. As someone who uses tickets on my mobile for movies (Cineplex) and airlines (Air Canada, WestJet, United), this is an idea I can get behind. I also have a bunch of loyalty cards I already use, some on my mobile, and some in my glove compartment
On the ticket side, I really look forward to avoiding screen caps, and then having my ticket autorotate as photos do when I turn my phone from portrait to landscape, or dim when I’ve been waiting too long.
I’m just updating my iPhone tonight, so I haven’t tested it on my own device. Lots of keen users have already started posting their experiences. There are a number of apps that are already Passbook Compatible. Cineplex appears to be my sole option in Canada, and it’s sorta working. It turns out you can also add passbook items to your passbook without an app passing the data via PassSource.
Let me know your experiences with Passbook. I’ll be sharing mine.
Touch Wall – Looking for an entire wall of touchscreen LCDs so that you can blow your clients’ minds with interaction? Engage Production in the UK has a new demo screen for clients that is composed of 24 linked 55 inch touch displays. While there are some incredible things that can be done with a space of that magnitude, you have to wonder at all of the associated costs and how that can be used to drive business. It’s difficult to come up with engaging content for any space let alone something so large!
It would be incredible to use this as a giant video wall display or split into screens with various types of media playing, and then allow customers to touch a spot anywhere on the display to initiate an individual screen usage area that could be defined by the application.
Now an interactive self service applications that is defined by the hardware in place has a great deal more flexibility. Just turn on the app at the site, and give customers the option!
Customers could touch on an image of a shoe on the wall, and see a 360 degree representation they can manipulate. Perhaps the system can have store staff paged to bring a sample shoe to try for fit. If the product is out of stock in their size, provide directions sent to their mobile on how to get to another store, or have the shoes shipped to their home. If new products or ideas come up, change the apps and how clients interact.
TipJar – Seems like someone figured out one answer to my question about how we deal with
the age old tips problem in the age of electronic transactions. The problem many of us have is that we never carry cash, but on the rare occasion where a cash tip is the only option, running to the ATM for $20 isn’t really a viable option. Enter DipJar – a jar with an MSR built in. If you want to tip someone, you dip your card in the MSR/Jar, and $1 is passed. No more cash or someone stealing tips from the counter. At the same time we can maintain the Funny Tip Jar tradition.